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Make art!
Consider making art whilst you are there – we have found that people can be very curious to see artwork being created
Consider offering simple free, or low price, drop-in workshops where visitors can learn some basic skills
Personal recommendation
Personal invitations to friends and past customers work wonders and don’t forget to tell them the days when you are stewarding so you can welcome them personally.
Events
Consider holding an opening event or a closing event; invite people through your social media channels and with personal invitations. The cost of refreshments can be offset by the increased visitor numbers (and the potential of making sales).
Attracting passersby
An open door is inviting. Westgate Street is one of Gloucester’s busiest streets – shoppers, office workers and tourists.
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